Personal Brand - Authentically You
Come learn about the power of personal brand in this interactive workshop that is sure to leave you wanting more.
Do you see yourself in the same way as others, or is there a gap? We’ll explore how the potency of perceptions affects your brand - - making it weak or strong. We’ll uncover what it means to be distinctive and the courage it takes to separate yourself out from the crowd. We’ll also learn how having a compelling and bold personal brand promise serves as your internal anchor that guides actions, decision making and relationship choices.
Benefits of a strong personal brand are many including more meaningful and productive relationships, reduced conflict, clearer decision making and alignment with your values. Get ready to begin your exploration of personal brand through this interactive and participant-driven workshop.
About Heather
Dr. Backstrom has more than 20 years experience collaborating with and coaching leaders to enhance their effectiveness. Heather's Personal Brand is Learning through creativity. She is experienced in leadership coaching, workshop facilitation, instructional design, meeting facilitation and problem resolution with both individuals and groups. She has worked in the for-profit, not-for-profit and public sector arenas for large and small organizations. She earned her Coaching Certification from Coaches Training Institute. She also has a doctorate in organizational leadership from Pepperdine University.
Heather is a volunteer with the Tournament of Roses Association, a Board member for the American Red Cross, and a member of ProVisors. She resides in the Los Angeles area and enjoys international travel, reading and physical exercise including hiking, Zumba and yoga.
About the Special Interest Group
For additional information or questions kindly contact Rachel Karu at rachel@raedevelopment.com (310) 441-1104
Location: Didi Hirsch Mental Health Services - 4760 South Sepulveda Blvd., Culver City, CA 90230
Please bring in books you wish to donate. Each month we rotate who will bring breakfast. Whoever brings breakfasts gets to choose one of the donated books as a "thank you."
